Strategic Planning


In addition to marketing research, SVI provides corporations with a variety of strategic planning tools, to assist with market entry strategies. SVI’s professionals can provide:

  • Country / Industry / Sector risk analysis
  • Product and Service positioning strategies
  • Development of marketing mix strategies through integrated channel analysis
  • Sales forecasts including projected sales per segment or program
  • Contribution margin projections
  • Controls and Contingency Planning
  • Assist with due diligence of local competition